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2nd July 2008

June 2008 Sales Reports

Toyota Motor Sales (TMS), U.S.A., Inc., today reported half-year sales of 1,240,086 vehicles. For the month of June, TMS recorded sales of 193,234 units, a decrease of 11.5 percent from last June, on a daily selling rate basis.

The Toyota Division posted June sales of 172,981, down 10.3 percent from last June. The Lexus Division reported June sales of 20,253 units, a decrease of 21.1 percent from the year-ago month.

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25th June 2008

Scion marks fifth anniversary in U.S.

Torrance, California – Scion, an entry-level Toyota nameplate not sold in Canada, has marked its five-year anniversary of sales in the United States. The brand continues to draw the youngest median age in the automotive industry; at launch, its goals were to bring young consumers into the Toyota family and implement a new business model for selling cars.

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11th June 2008

Formula One Drivers Add High-Speed Skills, Thrills to Toyota Race of Legends At Laguna Seca

Some of the most respected former Formula One (F1) drivers are ready to go wheel-to-wheel in this year’s Toyota Race of Legends at the 35th annual Rolex Monterey Historic Automobile Races, presented by Toyota. In addition to good-natured bragging rights, these drivers are looking to secure a $25,000 check that will be donated to the winner’s selected charity.

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3rd June 2008

Scion Spent the Least on Incentives in May

Edmunds.com, the premier online resource for automotive information, estimated today that the average automotive manufacturer incentive in the U.S. was $2,483 per vehicle sold in May 2008, up $132, or 5.6 percent, from April 2008, and up $117, or 5.0 percent, from May 2007.

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3rd June 2008

Castle Toyota/Scion Reneges on Scholarships

Castle Toyota/Scion in Southeast Baltimore promised $8,400 in scholarships to four graduating seniors from Patterson High School to cover tuition at Baltimore City Community College.

But in a dispute over publicity, the dealership withdrew its offer, leaving all parties feeling bitter.

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3rd June 2008

Scion Sales up 28.4% From May, 2007

Toyota Motor Sales (TMS), U.S.A., Inc., today reported May sales of 257,404 vehicles, a decrease of 7.9 percent from last May, on a daily selling rate basis.

“The all-new Corolla really found its stride this month,” said TMS President Jim Lentz. “Launched amid soaring fuel prices and economic uncertainty, Corolla strikes a sweet spot for buyers seeking refinement in addition to fuel efficiency and affordability.”

The Toyota Division posted May sales of 230,811, a decrease of 6.3 percent from last May. The Lexus Division reported May sales of 26,593 units, a decrease of 19.6 percent from the year-ago month.

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2nd June 2008

Scion Underground Podcast - Episode 1

The first episode of the Scion Underground Podcast is now available for downloading. Click here to check out and subscribe to the show! The show notes for Episode 1 are outlined below. Stay tuned for the next episode which will include an interview with WORLD Racing driver, Chris Rado.

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20th May 2008

2008 Scion XD Release Series 1.0 Released (US)

2008 Scion XD Release Series 1.0 Released (US)
20.05.08 23:29 Scion has recently announced pricing for its third limited edition car, the 2008 Scion xD Release Series 1.0 (or simply xD RS 1.0). A few special traits set this xD apart from the rest, the WCF reported.

First of all the xD RS 1.0 comes with a Hot Lava exterior paint job and interior details, a DAMD (a renowned Japanese tuning house) body kit, rear spoiler, special wheel covers, TRD (Toyota Racing Development) lowering springs and RAZO RS shift knob.

The Scion xD RS 1.0 will be limited to 2,000 units and will all be individually numbered. Prices start at USD 14,500 for the manual and the model with automatic transmission costs USD 15,350.

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19th May 2008

Scion Helps Motown Host Movement Music Festival

Scion, the youth brand of Toyota, will take center stage at Movement ‘08, as the automotive sponsor of the largest electronic and techno music festival in the world.

2008 marks the first year that Scion has been officially affiliated with the venerable, Detroit-based music festival. With the opportunity to engage consumers and support the creative community, Scion officials and local dealers see this sponsorship as a perfect fit for the brand.

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7th May 2008

Scion Teams Up for Free and Secret Shows

Looking for something to do this week, but don’t have the cash to do anything major? If you’re in California, there are some good free shows coming your way. Or, if you’re in Cleveland with a little extra scratch on your hands, you can’t go wrong with The Black Keys, pictured above.

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